It's October, which means it's time once again to "think pink" with the Manhattan Beach Police Department in the fight against breast cancer.

The MBPD is participating in the annual Pink Patch Project, an effort to increase public awareness about breast cancer and to raise funds for the fight against this disease. It is a collaborative effort between the Los Angeles County Police Chiefs' Association and 300+ public safety agencies across the country.

During the month of October, employees of the Manhattan Beach Police Department will be demonstrating their support of breast cancer awareness by wearing pink shoulder patches on their uniforms. The pink patches are intended to stimulate conversation within the community and to raise public awareness about the importance of early detection and treatment in the fight against breast cancer.

You can join in the effort by sporting your own Pink Patch items. The MBPD is currently selling Pink Patch t-shirts (in various styles) for $20, along with Pink Patch challenge coins for $5, Pink Patch bottle openers for $10, and pink shoulder patches for $10.

These items can be purchased at the front desk of the Manhattan Beach Police Department until October 31 (cash only). MBPD will also be selling Pink Patch items at the Manhattan Beach Farmers’ Market on various Tuesdays throughout the month of October.

There will also be two special fundraising events at Johnny Rockets in Manhattan Beach in support of the Pink Patch project. On October 15 and October 28, 20% percent of your Johnny Rockets order will be donated to help the fight against breast cancer.

All proceeds will be donated to the Soroptimist International of Manhattan Beach to make breast cancer comfort bags for individuals battling breast cancer in the South Bay. Individuals may also  sponsor a breast cancer comfort bag for a $50 donation.